Ronny Levi Ellinsky

MA-YI Delicatessen

MA-YI is a Japanese delicatessen based entirely on one raw material - rice. In her deli you can find very fine rice, sake (rice wine), onigiri and sushi, rice vinegar and rice milk, mochi (dessert from rice flour) and other complementary products made from rice papers, etc. The deli offers an overall experience in a quality, meticulous and peaceful Japanese atmosphere. The rice packages are handmade, measured in portions and contain the best type of rice. 米 is one of the words that represent the word "rice" in Japanese culture. The name of the deli MA-YI was born from the sound that is heard when the word is pronounced. Done as part of the "Advanced Branding" course Guidance: Ernesto Bijovsky Raz Photography- Yossi Roth